“Onigiri Action” is an annual social campaign held in autumn that connects the simple act of photographing food or a triangle-shaped hand gesture with support for schoolchildren in need. Each photo of an onigiri—a Japanese rice ball—shared on the campaign’s website or on social media using the hashtag #OnigiriAction helps provide five school meals for children in need around the world.
World Food Day, observed on 16 October, was established by the United Nations to encourage people around the world to reflect on the food-related challenges facing our planet. To mark this day, the “TABLE FOR TWO” (TFT) initiative organises the “Onigiri Action” campaign with the aim of providing one million meals to children in need each year. The initiative originated in Japan and centres on onigiri—a dish that celebrates rice, one of Japan’s most important agricultural products, and reflects the Japanese tradition of preparing onigiri for loved ones.
Since its launch in 2015, the “Onigiri Action” campaign has helped provide 10.17 million school meals. In 2019, the campaign received the “Deputy-Chief’s Award”, presented by the Minister for Foreign Affairs, at the third Japan Sustainable Development Goals (SDG) Awards ceremony held at the Prime Minister’s Office.
(Excerpt from the website of the organisation „Table for Two“)
Mitsubishi Polyester Film GmbH successfully participated in the initiative this year and submitted several images.
Many thanks to all the employees who took part.
